Targeted at working journalists and others interested in developing a fundamental understanding of social media and social technologies, this course will offer participants an intensive introduction into the principles and techniques for developing ideas towards engaging audiences. It will also outline some of the lessons learned from current practices.
Schedule: June 15‐17, 2011 — 10 am‐1 pm
Venue: DM Lab, Eliot Hall
Course fee: $3,500 / $2,000 for HKU staff and students
Download Syllabus here
This course is intended to give you a broad‐based introduction to social media tools and concepts for engaging audiences in the current web environment.
Intended Learning Outcomes:
By the end of the course, you should be able to: