Hi all,
Beloware the notes from yesterday’s review of common problems with the hard news drafts. Especially important are notes on leads and quotes.
-Kevin
Questions to ask yourself:
Leads
As I’ve said in class several times, rarely start with the Who (unless there is a reasonable expectation a general audience knows the person) but rather the most interesting What.
Not:
Christine Fang, the Chief Executive of Hong Kong Council of Social Service addressed on March 7 that poverty can only be solved with innovative ways and joint effort from institutions.
Better:
Poverty can only be solved with innovation and joint effort from government and businesses, the Chief Executive of Hong Kong Council of Social Service said in a March 7 conference on “The Business of a Better World.” (Flipped the structure of the lead to put the ‘what’, not the who, first).
Not:
A Foreign Correspondence’s Club panel of two senior editors and a leading security expert opened a discussion ‘A Deadly Profession – How to Confront the Dangers of Modern Journalism’ on Wednesday evening at the press club.
Better:
As the demand for news grows, so do the dangers for journalists, said experts at the talk ‘A Deadly Profession – How to Confront the Dangers of Modern Journalism’ on Wednesday at the Hong Kong Foreign Correspondents Club. (Dug down in the story to find the most interesting bit to lead with)
Reporting/Quotes:
Is this too vague/not specific enough? Do I need to get back in touch with my sources to get better detail to improve the story?
Is this information right?
Am I editorializing (inserting opinion)?
Is this really the best quote/information to use? What should I have asked instead? Can I get in touch with my sources and ask (remember from the early class ALWAYS get email/phone numbers of people you quote)?
Am I giving specific examples? Am I showing, rather than simply telling, by bringing in good examples that illustrate the point?
Is this “Holy Shit!” or “No shit…” information (always lead and put toward the top of the story your ‘Holy Shit!’ information?
QUOTES
Please watch form on quotes. Should be: “Quote, quote and quote,” Fang said. “Quote and quote.”
So a comma (,) before the last quote and the attribution (who said it). If the quote continues, put a period (.) after the attribution (Fang said.) Begin the next quote with a Capitalize word (“Quote and quote.”)
If you’re unsure, go online AND LOOK AT ANY NEWS STORY and mimic the punctuation and quote style found there.
Ellipses (…)
Not:
“From nations to individuals, they are too short-sighted – they only focus on short-term benefit and fail to recognize the importance of sustainable development,” said Lee “… and the problems are still unsolved.”
Better:
“From nations to individuals, they are too short-sighted – they only focus on short-term benefit and fail to recognize the importance of sustainable development,” said Lee “And the problems are still unsolved.” (The phrase is a complete sentence/thought)
Break up long quotes
Not:
“There isn’t any point where you can say that because this one person didn’t identify their name, that particular comment is any less serious in that discussion. So I do believe that anonymity or non-anonymity will have to be taken in the context of which the statement is appearing…I believe it is the language, context and its contents [that matters].” Mysoor said.
But:
“There isn’t any point where you can say that because this one person didn’t identify their name, that particular comment is any less serious in that discussion,” Mysoor said. “So I do believe that anonymity or non-anonymity will have to be taken in the context of which the statement is appearing. I believe it is the language, context and its contents [that matters].”
Don’t use quotes in a series
-When changing speaker, often best to give a short transition
Not:
“What the government now carrying out are measures, but not policies.” Fang said. “The government is not spending capital and resources on societal aspects and dealing with severe social problems like unemployment and housing.”
“Effective policy on employment is the best solution to solve poverty and maintain social sustainability. Last year, the caring companies and caring organizations had created 10,000 jobs for the disadvantaged.”
“I see participation on social sustainability as part of my life! Our company has in fact started to work on it fifteen years ago. We offer trainings and employment to the disadvantaged. We keep staying tuned to integrity.” said Andrew Jones, a guardian of Sanctuary Resorts which is a hotel business.
Better:
“Effective policy on employment is the best solution to solve poverty and maintain social sustainability. Last year, the caring companies and caring organizations had created 10,000 jobs for the disadvantaged.”
Sanctuary Resorts made social sustainability integral to its business plan 15 years ago. “We offer trainings and employment to the disadvantaged. We keep staying tuned to integrity,” said Andrew Jones, a guardian of Sanctuary Resorts which is a hotel business.
Wordiness:
Am I being clear?
Is this redundant (or repetitive) information?
Is this detail not relevant to the story? Is this necessary?
Can I say this better with fewer words in a strong Subject-Verb-Direct Object style?
Should I use a different word?
Am I backing into sentences rather than stating strongly the point in subject-verb-direct object form (Not: John Smith stated the biggest problem is… Better: The biggest problem is…. , Smith said.)
Grammar
Is it the right verb tense? Am I using present tense (is) when I should be using past tense (was).
Is my punctuation correct? Do my subject and verb agree? Am I using singular (without an ‘s’) when I should use plural (with an ‘s’)? Or vice-versa? Am I using the right preposition (‘at’ instead of ‘in’ for example)? Etc. …
Style
Am I using full names on first reference? Am I using family surname on second reference? Am I spelling out the month of dates (February 22, not Feb. 22, or 22 February)
Am I using a pronoun (he, she) when the subject’s surname is more clear?
Numbers: Am I spelling out numbers one through nine, and using numerals for 10 and higher – except when starting a sentence with a number (which writers try to avoid).
Am I using proper attribution throughout (he/she said)? Am I backing into sentences rather than stating strongly the point in subject-verb-direct object form (Not: John Smith stated the biggest problem is… Better: The biggest problem is…. , Smith said.)
Structure
Is my lede strong and interest? Am I keeping relevant information together? Am I putting the most interesting information first? Am I NOT being a slave to chronology?